V - I’ve got some great content that’s gonna solve this problem.
C - Really? Since no one even knows what you do, I think it’s up to Sales
V - But, the boss says we need to work together - we need to leverage, something...
C - Between us, what’s to leverage?

VERSE
C - Sales is obvious,
Revenue is obvious,
But what you do’s not obvious,
It seems like all you do is write a bunch of stuff that no one reads.

V - Marketing is obvious,
We create an audience,
Without us sales is a total shill,
We provide the reasons that compel the leads to close a deal

C - That’s cute
V - It’s true
C - don’t forget why we’re here…
V - ROI huh? Leads -

BRIDGE
V - Can we be more balanced,
In the way we build this palace,
Everythings a funnel when you’re visions just a tunnel it’s all just a means to a lead

C - That’s really great - another blog post to write on,
While that content loads, who keeps the lights on,
We sell or else, we’re off the shelf

V - If we work together,
C - We work towards the wealth,

CHORUS
Sales, and marketing
Two different sides of the same damn thing,
From messaging to measuring,
We’re leveraging love

Sales and marketing,
Doin what we can to keep us in the green,
From growing the brand to making sales,
We’ll go nowhere if we don’t both prevail,
Working together like hands in glove -
We’re leveraging love.